Online marketing and social media is a means of communication which allows people to create, share, and/or exchange information and ideas with international communities and networks. For business, these platforms are used for a multitude of reasons. It’s used to market products, promote brands, connect people and create new business. The platforms are increasingly used by companies to better understand and interact with their customers.
This activity will increase participants’ knowledge of how to create and utilise online platforms to promote their brands, products and enterprises in the field of handicrafts.
Participants will develop social media pages, blogging websites and press releases to further reach their peers and target audiences.
✔ Learn digital marketing for ecommerce
✔ To explore online platforms that can be utilised to reach audiences, locally, nationally and internationally
✔ To develop knowledge of online marketing in the pursuit to promote entrepreneurship
DOWNLOAD THE COURSE OUTLINE AND MATERIAL HERE